Providing potential customers with the ability to reach out to your company through your web page ends up being the main goal of having any online presence. A callback widget gives visitors the option to enter in a phone number in order to receive a call back from your sales or customer support representatives through your website. All websites should have a callback widget for potential clients to be able to communicate to your company. If you can’t convert visitors into leads, then what is the point of having a website anyway?
Once a widget is installed on your website, it can be seen as users scroll through, so they always have an option to get in contact with you by clicking on the callback button. A click-to-call widget can also be installed on your landing pages, eCommerce sites, and even be used with a separate number for your support page that specifically directs the calls to your support staff.
We summarized the main reasons why your website needs a callback widget today, as follows:
Click-to-call widgets are way more cost-effective than toll numbers, where you pay for the calls you receive. Since it is placed online, and multiple numbers can be utilized throughout your site, there’s no need for toll numbers. You can just subscribe to a set amount of minutes every month, and you don’t need to pay any extra fees.
There’s a big demand for means for customers to be able to reach you. A callback widget gives your business the chance to up-sell consumers on the phone, which, according to recent studies, can result in 23% more sales overall.
Higher revenues are earned when companies switch from a phone number to a call now button. This means that you can receive greater revenues, after implementing a callback widget not only because of it’s cost efficiency, but also because of the engagement of all leads at the peak of their interest.
Improve Customer Experience
E-Global Call is built around making sure customers are speaking to sales agents or customer support representatives as soon as possible. The research shows just how much of an impact this can have on the success of a sales call.
By providing customers a way to easily reach out to get their questions answered, you are creating a better customer experience for them and that’s exactly what a click-to-call widget provides since, according to Google, “54% of customers believe in asking more questions/getting more information than was available on the company website.”. Using a click-to-call widget like E-Global Call will give your visitors the best customer experience while turning them into clients today.
A call-to-action is a piece of content intended to induce a viewer, reader, or listener to perform a specific act, typically taking the form of an instruction or directive (e.g. “buy now” or “click here”). A great call-to-action is a “call now button”, so that your visitors will be able to get a call from you regarding your services. It’s important to have it located above-the-fold, since it provides a 73% higher viewability rate. It makes it inviting and turns your visitors into leads!
If a company is already spending money to drive enquiries for their products and services, it only makes sense to make sure that every single lead is attended to. If the leads are calling and not receiving any response or answer, that’s akin to pouring money down the drain.
A callback widget can be set up to transfer an incoming call to a mobile number, a landline, or even a voicemail, or it can be also set up to broadcast an incoming call to many different numbers at the same time until it’s answered, maximizing sales reps. availability and improving their relationship with clients.
Ease of Use
The definition of this term according to ISO is "The extent to which a product can be used by specified users to achieve specified goals with effectiveness, efficiency, and satisfaction in a specified context of use."
For our callback widget business, it boils down to how easy it is for a person or team to use it and be satisfied. Our easy to use callback widget lets the consumers feel like they are in control and makes them more comfortable, leaving a greater chance of contacting them!
Install the Widget Yourself
A call now button is very simple to install, even if you don’t know about coding. All it takes is putting a snippet of code on any page you would like it on.
Customize Your Widget
The click-to-call widget from E-Global Call is customizable down to the button style. You can change all of the colors, and make it look anyway you’d like to match your site, themes, and style of your site.
Specialize Your Marketing
Having an ability to test which of your ads are performing better on which landing pages is an important marketing strategy. When testing, you can utilize the click-to-call widget to see which landing ad copy, landing pages, and more perform better by the amount of calls you receive.
E-Global Call also allows tracking with Google Analytics for you to receive even more data out of your marketing initiatives, increasing your depth of knowledge in your strategies.
Make Your Website Stand Out
When websites look modern and have easily available tools for the visitor to use, it makes the overall user experience much better. Callback widgets are important and when you are sporting something that 90% of websites have yet to utilize, you are ahead of the game, and your customers will notice.